Norway's National Tourism Strategy is now a compulsory curriculum at America's elite Harvard University.
Harvard believes that this strategy is a good example of a sustainable development effort
The Norwegian Tourism Strategy, which was presented to the Ministry of Trade and Industry in May this year, is on Harvard's list of study programs for graduate students Pursuing Sustainability in the Travel & Tourism Sector. Harvard believes that this strategy is a good example of how a placement can take a strategic approach to sustainability efforts. Harvard students come from all over the world. Therefore, the goal in perspective is to persuade the tourism industry to accelerate work on sustainable development and the implementation of the UN Sustainable Development Goals.
- W Hurdal platform * the government announcesthat a national plan for the tourism industry will be developed, with particular emphasis on sustainable development, says Sandra Borch, Minister of Agriculture and Food. – The government will launch its own pilot program for sustainable tourism that champions local wildlife and the environment. He also advocates for zero-emission travel to and from places in Norway, says Borch.
Agriculture provides an authentic and original experience
The Ministry of Agriculture and Food has been systematically working on the development of rural and agritourism tourism for many years. In 2017, a strategy for tourism based on agricultural resources and reindeer breeding was prepared.
In the strategy "Matnasjonen Norge " the ambition is to make Norway is a world-famous country culinary, with world-class ingredients and exquisite food.
- Food is a culture and identity and can create good experiences. Therefore, food is an important part of a diverse and experience-driven tourism. That is why we will offer this to future tourists in Norway - says Minister of Agriculture and Food Sandra Borch.
Tourists want more variety of cultural content. Norway's tourism strategy
"People are increasingly demanding authenticity and originality," says Borch. - Tourists want more variety of cultural content, food and drink. The time of the pandemic has undoubtedly aroused more interest in smaller and niche tourism activities. These activities can provide people with plenty of space, personal hospitality, family experiences, and more than just local traditional food. During the coronavirus pandemic, people really discovered Norway as a holiday country! says Minister of Agriculture and Food Sandra Borch.
* Hurdal Platformis the platform of the government of Jonas Gahr Støre, consisting of the Labor Party and the Center Party. The two parties started negotiations on September 29, 2021 at Hurdalsjøen Hotell in Hurdal
Source: regjeringen.no